What it does

Promo.com is a video creation platform for entrepreneurs, marketers, creators and agencies. Its PromoAI assistant helps with ideas, picks media, builds storyboards and generates promotional videos from guided prompts and ready-made templates, including layouts for Amazon product videos, Airbnb listing videos, Facebook ads, Instagram Stories and YouTube intros. Edits can be made by chatting with PromoAI, for example changing clips, text or pacing, or by hand in an online editor. Videos can be planned, scheduled and posted to social channels from the same place, with AI-generated titles and descriptions, and agencies can manage several client brands from one hub. The page also highlights ActiveCast, which starts from a licensed photograph or your own images of real people, products or places and turns them into AI video, with scenes you direct. Media comes from a licensed library, and the site says videos are royalty-free and backed by Getty Images' indemnification.

Capabilities

Chat with PromoAI to change clips, text and pacing
Templates for product, listing, ad, Story and intro videos
Online editor for hands-on adjustments
ActiveCast turns photos of real people, products and places into AI video
Planning, scheduling and posting to social channels
Hub for agencies to manage several client brands

When to use it

You need promotional or product videos made quickly from templates
You want a listing video made from a pasted Airbnb listing URL
You run an agency producing video for several clients
You want licensed photography as the starting point for AI video