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SocialBu

Social media management tool that schedules posts, handles replies in one inbox, tracks mentions, automates routine work and drafts content with AI across the major networks.

Marketing & social
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What it does

SocialBu brings publishing, replies, monitoring and reporting for several social accounts into one dashboard. Posts can be scheduled, previewed, recycled, queued or bulk scheduled, and network-specific options can be set for each connected account. The AI features draft captions and other social content that you edit before it enters the publishing workflow. The site also offers free standalone tools for post and caption generation and for image prompts. An MCP server lets compatible AI assistants create posts and review schedules in natural language. Other areas include an inbox for messages, comments and reviews, listening streams for keywords and mentions, content curation from sources you follow, automation rules based on RSS feeds, webhooks and social activity, and performance reports. Teams can invite colleagues, set permissions and require approval before selected posts go live. Listed networks include Facebook, X, Instagram, Threads, LinkedIn, TikTok, YouTube, Reddit, Mastodon, Pinterest, Bluesky and Google Business Profile.

Capabilities

  • Scheduling, queues and bulk scheduling across connected accounts
  • AI drafting of captions and other social content
  • Shared inbox for messages, comments and reviews
  • Listening streams plus RSS, webhook and auto-reply automation
  • Team permissions and approval before publishing
  • MCP server for AI assistants

When to use it

  • Running several social accounts from one place
  • Agencies or teams that need approval steps before posts are published
  • Automating RSS-to-social posting or auto-replies
  • Letting an AI assistant schedule posts through MCP