What it does

Typeface positions itself as an orchestration engine for enterprise marketing teams. Marketers describe the outcome they want, and agents plan the work, carry it out, check their own results and iterate until the output meets the bar set for the campaign. The product is organised into four parts named Arc Graph, Arc Fabric, Arc Agents and Arc Loop. Arc Graph holds brand guidelines, audiences, assets and campaign learnings as structured information that agents can act on and enforce. The page also says results from live channels come back as learnings for later campaigns. For IT teams the site describes connections through MCP, APIs and integrations, along with responsible-AI controls and layered security. For creative teams it mentions working in Figma, Photoshop and Illustrator and producing variations across channels and audiences. Typeface also provides advisors, marketing engineers and systems-integrator partners to support rollout.

Capabilities

Brand guidelines, audiences and assets held as structured context for agents
Custom agents that plan, execute, check their own work and iterate
Connects to other systems through MCP, APIs and integrations
Works alongside Figma, Photoshop and Illustrator for creative production
Responsible-AI controls, encryption and strict access controls for company data

When to use it

An enterprise marketing team needs campaigns to stay on brand across markets and channels
IT wants one governed way to connect AI agents to marketing systems
Creative teams need channel-specific or localised variations of approved work